Acceptable Use Policy

Use the platform only for lawful business communications and in line with applicable privacy, consumer, telecommunications, spam, and industry rules.

Do not send spam, repeated unwanted follow-ups, misleading offers, impersonation attempts, harassment, phishing, or communications to people who have opted out. Do not attempt to bypass carrier, provider, or PrimaReply safeguards.

Do not use PrimaReply to collect or expose information unlawfully, upload harmful material, infringe another person’s rights, or make automated decisions where human review is legally required.

Do not interfere with the platform, probe security controls, share account access without authorisation, or use PrimaReply in a way that could harm other customers or providers.

We may investigate misuse, suspend relevant functionality, or close an account where necessary to protect customers, recipients, providers, or the platform.